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Business
How do I sell something without selling?
Selling is an art and a science.
The art of selling is understanding what the customer wants and needs and presenting the product or service in a way that meets those needs.
The science of selling is understanding the psychology of persuasion and using proven techniques to close the sale.
Here are some tips on how to sell anything to anyone:
1. Know your product or service inside and out.
This may seem obvious, but you’d be surprised how many salespeople need to learn what they’re selling. Take the time to learn everything you can about your product or service so that you can answer any questions a potential customer might have.
2. Build rapport with the customer
People buy from people they like, so building rapport with potential customers is essential. Find common ground, smile, and make sure you come across as friendly and trustworthy.
3. Ask questions to understand the customer’s needs
Once you’ve built rapport, it’s time to find out what the customer wants and needs. Ask…
